Klowns

What is Klowns?

The system starts with domains that have already been identified by authorities. Trace2Trace then crawls them, looking for technical connections and similarities.

These include shared hosting, DNS clusters, source-code strings, tracking systems, logos and favicons. The system can also follow redirects and other mechanisms that may not be visible through a conventional web request.

A website might initially appear to be a normal local site, while behind it sits an iframe, JavaScript redirect or a chain of other pages leading to the actual gambling destination.

What is Klowns?

For free-to-play, that process can begin before the customer has committed money. “It’s about building muscle memory, providing achievable incentives to players and gamification,” Wilson explains. By lowering the barrier to participation, a free-to-play game can provide an accessible first interaction with an operator, while repeated play builds familiarity and creates a reason to return.

The format, however, cannot simply be copied and pasted from one market to the next. “We’ve found that the more localised the offering, the better,” Wilson says. “We’re talking about building anything from sumo wrestling to Love Island, as well as the headline sports. Ice cage fighting has been a popular one in a certain market for us.”

It is an eclectic list, but that’s kind of the point. Relevance can mean a global sporting event in one market and a far more niche (see ice cage fighting) obsession in another. Splash Tech’s job is to find the experience that fits the audience, rather than expecting the audience to fit the product.

How to play Klowns

The mayor of the Chicago suburb Burr Ridge says he will return a $2,000 donation from a local restaurateur and social media chef accused of moonlighting as an enforcer for an illegal gambling ring.

In response to a query from local news outlet Patch, Republican Mayor Gary Grasso confirmed the existence of the donations from the Capri restaurant and the Are We Live nightclub, two Burr Ridge businesses owned by Filippo “Gigi” Rovito.    

Rovito, whom NBC Chicago previously reported has alleged ties to the Chicago Outfit, is facing federal charges of operating an illegal gambling business and conspiracy to collect extensions of credit by extortionate means.